Gustavo Marin, Patent Agent
Turning your Ideas into Assets
Turning your Ideas into Assets
As a United States Patent Agent, I know how to address your intellectual property needs with a rare balance of technical expertise, business understanding, and legal proficiency by leveraging your technology to turn your ideas into assets. Since 1994, I have been involved in every type of technology challenge and solution there is, whether it was in my role as a software developer, product manager, business development manager, or technology strategist. This means that you will benefit from my experience. With my intellectual property workshops and patent preparation & prosecution services, you'll receive the best programs and services tailored to suit your specific patent requirements. Lock down your intellectual property before someone beats you to the patent office.
My primary areas of technology: Cloud Computing; Saas; PaaS, Contact Center; Mobile Computing; Location-based Services; Big Data; Social Networking; IP Communications; VoIP; SIP; Satellite Imaging; Virtual Assistants.
I have worked on a number of patent projects including patent preparation and prosecution in the following technology areas:
Throughout my career, I have had the pleasure of working with some of the best and brightest minds in technology.
Since 1994, I have been involved in every type of technology challenge and solution there is, whether it was in my role as a software developer, product manager, business development manager, or technology strategist. This means that you will benefit from my experience.
Responsible for evaluating, recommending, and creating innovative growth strategies for large complex clients to transform the way they do business. Coupled strong technological awareness with deep business understanding and clear thinking to understand client challenges, articulate potential solutions and influence strategic direction.
Helped clients achieve competitive advantage by linking business requirements to customer and technology strategies both in the contact center and in the back office. Re-strategized their entire business with the customer at the center by converting customer care from a "factory process" to a focus on the optimization of complex business processes, including those that extend outside the traditional contact center, in a customer-centric business.
Used technology developed both in-house and from Genesys Telecommunications. Aria Solutions is a Genesys Certified Gold Partner.
Partner of firm focused on bringing years of experience in advanced analysis and strategic thinking to bear on real-world client problems with a focus on complex system dynamics, such as large contact centers, social networks within enterprises or including enterprise participants, and complex business processes involving active participation by people.
Discreet Math Group was acquired by Aria Solutions, Inc. - October 2009
Worked with the organization to determine long-term corporate product direction to identify and act on growth opportunities and game-changing strategies. Demonstrated unique leadership skills different from sales or PR to clearly promote the organization and preach its products in a similar fashion as the company president, CIO or CTO.
• Provided communication technology strategy to Salveo, an Alcatel-Lucent/SaskTel venture for the design of a global SaaS healthcare software suite and business offering.
• Functioned as an evangelist and ambassador of customer service technologies, interacting with prospects, partners, users, producers and key members of the organization.
• Invited to speak on customer service technology at over 30 corporate events, trade-shows and associations in over 15 countries.
Developed and consolidated corporate strategy emerging technologies by working closely with key Genesys executives, Alcatel-Lucent executives, partners and customers, globally, to increase market share and profitability with the IP Contact Center line of products with a focus on SIP for premise-based, self-hosted and SaaS contact center software systems.
• Increased sales of Genesys SIP solution by over 200% by motivating & educating the international sales force on the product as well as competing products.
• Ensured key initiatives to drive mid-term revenue generation through the development of effective go-to-market strategies with large channel partners.
• Educated and enabled internal sales efforts to gain market acceptance with corporate IP strategic initiatives.
Developed new and existing channel partners to increase sales of the Genesys mid-market software product suite for contact centre market initiative within Europe, Middle East and Africa.
• Increased sales by 30% in 2 years through channel activation efforts and partner education.
• My region represented 70% of global mid-market revenue
• Product positioning and shaping opportunities at industry trade shows and events
• Closed new business through partner sales opportunities.
Managed and developed multiple emerging product lines for interactive voice response (IVR) and mid-market contact center technologies including market planning, product proposals, requirements analysis, definitional and beta customer programs, world-wide readiness, sales support, business development, and market launch.
• Identified a $50M market opportunity by pioneering a new IVR product line from initial conception through production product launch.
• Solution voted product of the year for multiple years by industry periodicals.
Technical lead on an initiative to acquire a voice portal company to expand into the interactive voice response IVR/VoiceXML portal software market. This effort led to the acquisition of Telera Systems, a SaaS voice portal, in April 2002 and the creation of the Genesys Voice Platform (GVP) Initiative.
GVP named leader for Magic Quadrant for IVR and Enterprise Voice Portals, 2004
GVP named Best Contact Center Functionality at Speechtek Spring Expo 2003
Customer Inter@ction Solutions® magazine named Genesys Voice Portal as a Product of the Year winner for 2002
Partnership Director for the Computer Telephony Integration (CTI) certificate offering as part of the Computer Science undergraduate degree program for the University of New Brunswick (UNB). This program was established as a cooperative effort between UNB, the New Brunswick Telephone Company (Aliant), Genesys, Sun Microsystems and Dialogic.
Designed and instructed CS4875: Introduction to Interactive Voice Response and CS4885 CTI Application Design and Development. .
Designed and implemented the first software as a service (SaaS) cloud-based Interactive Voice Response (IVR) application, Genesys Voice Treatment Option (VTO), 8 years before cloud computing was coined by then Google CEO Eric Schmidt. This patented (US6442247) C++ CTI enabled software application, built to function on over 30 PBXs, was the first of its kind in its ability to handle multiple tenant contact centers in a central office cloud environment on the same traffic-engineered hardware. During its time, VTO had the largest profit margin of all Genesys products, generating an average of $4M per year.
Designed and implemented the NCA Microelectronics Suite Cinema. The Suite Cinema is a multimedia software package that handles pay-per-view orders and billing for hotels and multi-unit housing. This system provided a full-color NTSC/PAL movie-listing channel for the display of available movies, an interactive voice response (IVR) unit to answer and process customer orders, a billing engine to process movie purchases as well as an integration to a signal scrambling system.
I have a Bachelor of Computer Science and have taken courses in business, sales, technology, and law for a comprehensive perspective from all facets of business.
Please contact me to discuss your intellectual Property requirements and strategy.